Gender Setting: New Agendas for Media Monitoring and Advocacy

By Margaret Gallagher - 2001

Gender Setting (2001) argues that despite the growth of international media industries and the breakdown of traditional patterns of media regulation, there is a role for local action to promote diversity in media content. It focuses on media portrayals of gender - the critique of which has been fundamental to the modern international women's movement.

Twelve chapters explore: The Care for Monitoring and Advocacy; Catalysts for Monitoring and Action; Policy Development; Fact and Fiction in Media Content; The Advertising World; Gender, Politics and the Media; Media, Violence and Women; Diversity in Media Content; Studying Gender in the Media; Giving Women a Voice; Building Media Literacy; and The Final Analysis.

London: Zed Books in association with WACC (2001).

By Margaret Gallagher| 2001


Communication rights enable all people everywhere to express themselves individually and collectively by all means of communication. They are vital to full participation in society and are, therefore, universal human rights belonging to every man, woman, and child.


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